7 Reasons Why You Need To Invest In A Business Coach

This episode is all about business coaching, and why it's so valuable for you in your business. I'm going to be talking to you about why it's so important. And I'm going to give you seven reasons why business coaching is so impactful for you, those seven reasons are:

1. Your self belief and your confidence.
 
2. Getting you out of day to day activities, and instead taking a step back to look at your business from a different perspective.

3. Time management and productivity.

4. Help you to value yourself truly,

5. Your business coach will be your biggest cheerleader.

6. Your business coach can help you recognise your weaknesses.

7.  Help you to lean into your finances.

For most of 2022. I have been working with my clients one to one, and I absolutely love this. But in September, I'm launching my very first group strategy coaching programme. If this is something you're interested in follow one of the links below.

If you would like more information on the programme head over to https://jenlister.com/group-strategy-programme

If you want to join the waiting list then follow this link https://subscribepage.io/The-Strategy-Growth-Hub and enter your details to join my group programme mailing list and be the first to get updates and news related to the programme.

Finally if you want to go ahead and book one of the first 5 available places then click here and make payment, I will be in touch to arrange your complimentary 1 on 1 coaching session.

Thank you so much for listening to the journalists podcast. I truly appreciate every single one of you. If you'd like to leave me a review on your podcast app, I would love that. And if you'd like to follow me on social media, it's @jenlistercoaching on Instagram and LinkedIn

Click here to get my 7 mindset steps to starting or scaling your business

Music and production by the amazing Strike Productions

Transcript

Hello, and welcome to the Jen Lister podcast here I'll be chatting about life business growth strategies and sharing my personal journeys along the way. I will also be interviewing some incredible guests who are experts in their field, see it as my little black book of business. 

So today's episode is all about business coaching, and why it's so valuable for you in your business. I'm going to be talking to you about why it's so important. And I'm gonna give you seven reasons why business coaching is so impactful for you. 

So my first reason is your self belief and your confidence. So many people experience impostor syndrome, so many people struggle with their self belief, the amount of clients and potential clients that I've spoke to this year, who talked to me about comparing themselves on social media, not feeling good enough, not feeling confident, to show up on video, being on social media and seeing competitors of them and that paralysing them to do what they were planning on doing today, all of these things can really, really affect our confidence in business, when you've got business coach, they should be there for you on those challenging days, they should be there to be your support, and to bring you up on those difficult days. But also to help give you techniques and tools to minimise that happening. So overcoming those limiting beliefs and helping you grow for the future. 

Number two, and this is something that I'm really passionate about is getting you out of day to day I see it so so much. I've experienced it a lot. I've got so many stories I could tell you about this, when we start a business, we typically start a business because we like the thing that we do. As a result, we spend so much time doing that thing. And we don't pull ourselves out of that day to day or running our business to think about the strategy and being on the business. So we're so absorbed of being in the business all the time, that we don't take a step back and focus on the business. And that is what as a business strategy coach, I love doing with my clients, it's taking them out of the day to day taking that step back and thinking, Okay, what is the long term direction of my business? What are my financial freedom goals? What are my lifestyle goals? What does success look like to me, and then making sure that the actions that you're doing on a daily basis are all directing you towards that end goal, because let's be honest, a lot of us just get into the detail. And we just go with the flow. And actually, that can be detrimental longer term in your business, I would say that every single business should have a business plan. Absolutely, that should be a non negotiable. But there are lots of businesses out there that don't working with a business coach can help you develop that and get you out of that day to day. And in that strategic mindset. 

Number three is time management and productivity. By working with a business coach, you can look at your schedule in a completely different way. And think about your time differently. You can bounce ideas off of one another. And you can think about how you can be most productive with your time. And you can be focusing on the revenue generating activities. And this is something again, that I'm really passionate about. So often we spend our time maybe checking out emails, or I don't know posting something on social media. And don't get me wrong, social media is great. It is a marketing tool, it should be driving your revenue overall. But it is not going to directly get that money in your pocket. So by working with a business coach, you can really really focus on where is your time? Are you actually growing your business? Or are you just managing a hobby, and I think that is really, really important. 

My fourth reason that you should invest in a business coach is because they help you to value yourself truly, as a woman in business. This is a topic that I am so passionate about. I really believe that we need to value ourselves, we know there's a gender pay gap, we need to be elevating ourselves. I have heard so many stories about business women realising that when a man is doing the same thing, they are charging a lot more. So the reason that for women in particular working with a business coach can be powerful is because it can help them elevate themselves, it can help them elevate their pricing and elevate their brand. Obviously, I think you should feel comfortable with your prices and confident in your prices. And I'm not suggesting that you should like double or triple your prices. But working with a business coach will give you more insights into the wider market. It will help you to benchmark understand where you're at and make sure that you are properly valuing your service or product. 

Number five in my reasons that you should work with a business coach is that your business coach will be your biggest cheerleader. One of the most fun things that what I do is when I get messages from clients and they say, I've just put this in I've just sold that this has just grown by this much percent. I love hearing those success stories and speaking to my clients hearing that beautiful sparkle in their voice because they're proud of what they've achieved is just one of the most rewarding things. Your business coach should be someone that motivates you and inspires you to be the best version of yourself in your business and to grow your business. Equally. 

Your business coach can help you through the challenging times as well, which leads me on to number six, which is your business coach can help you recognise your weaknesses. So if you have a challenging day, if things are going wrong for you, they can be there for you. They can call out your weaknesses, they can be honest with you. And you can figure out a way forward, you can figure out how next time, you can stop that thing affecting you so badly, we all have bad days in business, we all have those times when a client turns around and says, Actually, no thanks. Or were your product sales are nowhere near that you want them to be that month. But by working with a coach, you've got someone that's holding your hand that's cheering you on and can really help you build that plan to get back on track. Again, obviously, we have got family and friends in our lives that we can talk to about our business. But one of the things that I always say from experience is don't speak to people that don't understand your industry that don't understand where you're at fully. Your business coach is completely invested in you and understands your world, your ecosystem, like no one else. So please, please, please take advice from people that are industry experts or experience in the field and not someone that is claiming to be or that it's your friend or your family member, that's genuinely got an emotional interest in your life. 

Okay, so this last one, number seven is an interesting one. So my number seven reason for you to work with business coach is so that you can lean into your finances. When I work with women in business, which I do a lot. Typically the finances can be the scary part. And I've definitely felt that in my business before, but we have to be open. And we have to be honest and look at those numbers. We need to be looking at them regularly. And that is something that when I work with my clients, I encourage them to do looking at your revenue figures. What is your profit margin, let's face into these things and be real about it is it where you want it to be and if it's not, let's build a plan to get you to where you want it to be. We've all got financial goals. And sometimes I don't think we're open enough about that. As women in particular, we should be proud of the fact that we want to be at a certain financial level, we shouldn't be shying away from it. 

So my final reason for you to consider investing in a business coach is because they will help you with your finances, they will want to see your revenue, they will want to see your profit margins. And it's something that you should definitely be very aware of, and confident in your business no matter how big or small right from the start. 

So there you have it my seven reasons as to why you should consider investing in a business coach. Number one, confidence and self belief. Number two, getting yourself out of the day to day number three time management and productivity. Number four, to make sure that you're valuing yourself, number five, so that they can be your biggest cheerleader number six to help you recognise your weaknesses. And finally, number seven to help you lean into your finances. I really hope that that was a useful summary of what the benefits can be about working with a business coach. 

For most of 2022 I have been working with my clients one to one, and I absolutely love this. But in September, I'm launching my very first group strategy coaching programme. If this is something you're interested in, take a look at my Instagram @jenlistercoaching and click on the link in my bio, which is the waitlist to join my group strategy programme. It's launching in the middle of September. And it's an opportunity for you to come together with other inspirational females and build your 2023 Strategy Plan for your business is going to be amazing. I'm so excited about it. I'm also nervous about it. But that's all part of my journey. And I'm really really grateful for any of you that want to have a look at the programme and consider being part of it. 

Thank you so much for listening to the journalists podcast. I truly appreciate every single one of you. If you'd like to leave me a review on your podcast app, I would love that. And if you'd like to follow me on social media, it's @jenlistercoaching on Instagram and LinkedIn